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Integrated Marketing Communications David Pickton, Amanda Broderick
Publisher: Financial Times Management

Posted in Career on March 12, 2013 by mike. Scribble, scribble, scribble… Home. Your online presence is crucial to your business, whether you own a salon, restaurant or law firm. Katie Finney joined the RB Oppenheim Associates team in the summer of 2013 as a digital marketing and public relations intern. This semester I chose to take what has proved to be a very interesting course so far, Integrated Marketing Communication. What I wish I knew when I was 20. Marketing is a diverse field and consist of adiverse number of functions which are worked upon towards achieving the common objectives of maximum sales and profit. Ensure that key messages are well-integrated across all channels between marketing and communications. Integrated marketing communication refers to integrating all the methods of brand promotion to promote a particular product or service among target customers. Lead multimedia/new media projects. Integrated Marketing Communications.